The club wanted to substantially change the look and feel of its clubhouse, which had aged 35 years, to boost sales, pull in more customers and expand its customer demographic. The keyword for design is "STREAM & ORGANIC." Organic, almost hand-written lines based on wind and flowing water design motif foster a sense of unity throughout the entire space, pleasantly greet customers and provide smooth support for them. The lines are not just design elements; customer guidance lines and service guidance lines for employees were analyzed and the most beautiful, functional curved lines were adopted. While the design is novel, the subdued color palette and materiality of the finish produce a relaxed atmosphere for a clubhouse.