Neocon 2024
“To the last detail.” is Okamura’s new global brand concept and the theme of the NeoCon 2024 exhibition. Okamura has continued to produce high-quality products that result from its exquisite craftsmanship, rooted in the development of ultra-precision machinery such as aircraft, and the Japanese aesthetic sense of respect for nature and consideration for others. “To the last detail.” encapsulates Okamura’s unique philosophy of accumulating meticulous care and attention to detail, even in areas invisible to the eye, such as the product’s back, its finer details, and the production process.
The “Installation” exhibit is a further evolution of Okamura’s original multi-density cushion technology, which thoroughly pursues comfort for workers, using a new material born in Japan that is 100% recyclable.
In the ‘Engineering’ section, designed to resemble a laboratory, visitors can explore the precision technology cultivated by Okamura. Here, ideas extending beyond the visible details of the products are revealed, showcasing meticulous ingenuity and consideration for people.
Specere
The Okamura pursuit of aesthetics takes us to every nook and cranny of our chairs. By cleverly arranging an array of components within the seat and backrest, we have produced a chair whose elegance is visible from any angle.
CYNARA
At just 9 kg (20 lbs), CYNARA is lightweight yet sturdy enough to accommodate any body type. The Japanese bow, with its ability to create incredible force output from a lean frame, inspired the development process.
Harmony through color
Backrest, seat, casters—we bring harmony between distinct elements by developing our furniture parts from scratch, and thoughtfully coloring individual materials one by one.
A multitude of mesh
Kimono makers employ a variety of weaves to ensure individual garments meet the challenges of four distinct seasons. At Okamura, we approach mesh in the same way, adjusting our use of weave and tension to maximize the functionality of each chair
Back Curve Adjustment
Sylphy demonstrates that it’s possible for one chair to cater to two body types. It can be adjusted to accommodate both larger and smaller body sizes via simple up-and-down lever movements.
3D Physical Fit Shell
Among 100 people, you’ll find 100 different body types. We have engineered a mechanism that dynamically transforms to comfortably fit any body.
Inner Mesh Structure
Plimode utilizes mesh for the backrest’s internal cushioning, allowing for the co-existence of an ultra-thin frame and back-hugging comfort.
An array of fabrics
With plimode, you can dress your chair however you like with 40 varieties of different fabric patterns, textures, and colors. Take your time and consider your fabric with all the discernment of a tailor.
Five “Scenes” recreate the uniquely Japanese office environment, emphasizing teamwork. Alongside the ‘Engineering’ section, visitors can experience the comfort that Okamura’s technology brings.
In the “Feeling room,” Okamura’s representative chairs are lined up together. Visitors can experience and compare the comfort of eight different types of chairs, each with its own unique characteristics.
A modern take on the mid-century swivel chair engineered to offer unique support, based on the sitter’s weight and movement.
222 Merchandise Mart, Suite 1100, Chicago, IL 60611
+1 (312) 645-0115 | chicago@us.okamura.com
Business Hours | Monday to Friday, 9:00am to 5:00pm
Okamura is located on the southeast corner of the 11th Floor in the famous Merchandise Mart in downtown Chicago,
Illinois. From the First or second Floors, you can take the Wells Street South Elevators to the 11th Floor and turn left as soon
as you exit. You won’ t be able to miss us!
